Wednesday, December 5, 2007

Gold, Gemstones and Gilt Gone Green!

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I'm excited about the new internet shopping site Nimli.com! It's a one-stop organic shopping site with fabulous contemporary pieces in all areas, from womenswear and menswear to lifestyle, home, and, of course, jewelry.

Nimli is the brainchild of Rajat Arora, a vegetarian entrepreneur and avid supporter of conscious and sustainable lifestyle. In keeping with this belief, Nimli "is one of the greenest retailers due to its philosophy of offering environment friendly products and its policy that requires all designers to ship products directly to our customers. This policy results in eliminating the unnecessary step of shipping items to a warehouse for future re-shipment, resulting in a much lower carbon footprint. In further keeping with this model & in striving to become completely carbon neutral, Nimli is purchasing Green Tags to offset our carbon footprint occurring from shipping, energy consumption and other activities." How cool is that!

Nimli features the works of numerous indie designers , particularly in their jewelry offerings by such designers as Cheena Chandra, Devon Leigh, Sonya Ooten, and yes, yours truly (earrings below).

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Check out Nimli for lots of great holiday ideas...and support the push for independent, natural lifestyle choices at the same time...as Rajat Arora says, "Living a life conscious of our environment involves attention to products and services that avoid harm to animals, as well as avoid harm to natural resources our earth needs to sustain."
See article.





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[Source: The Jewelry Weblog]