Ebay...the next frontier for independent jewelers

According to the latest survey by JCOC, Ebay is the second most popular destination to shop for jewelry online. 19% of the the survey participants made their purchase through Ebay. See below for details:
Bidz.com - 22%
Ebay.com - 19%
JewelryTelevision.com - 14%
Overstock.com - 10%
Amazon.com - 8%
Ice.com - 5%
Bluenile.com - 2%
Ashford.com - 1%
Seems like for independent jewelers, the best way to join the e-commerce arena is to sell their collection through Ebay.

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[Source: Wholesale Silver Jewelry News]